Press Release

SnapMyLife Introduces Apple iPhone Photo Sharing and Mapping Application

Needham, MA, July 11, 2008 - SnapMyLife, the best place for consumers to share and view photos from around the world on their mobile phones, today announced the launch of a location-aware photo sharing application for the Apple iPhone and iPod Touch, enabling users to easily see what's going on around them right now. SnapMyLife (http://www.snapmylife.com) is a rapidly growing mobile social media site that enables anyone with a camera phone and mobile web access to snap and share photos, keep tabs on their network of friends and family, or just browse great photos from around the world. Now with the SnapMyLife iPhone/iPod Touch application, users can:

• Enjoy one-stop access to their camera, SnapMyLife stream, and map view, without having to open separate browsers
• Instantly take pictures and upload them to their streams on SnapMyLife with a single-click, with an option to add title, description, and privacy settings
• Automatically tag photos with their location
• Manipulate a resizable map and pins to see in pictures what's going on near them, right now

"The SnapMyLife iPhone/iPod Touch application is a great addition to the SnapMyLife offering," said George Grey, CEO and founder, SnapMyLife. "We continue to strive to provide the best experience for all of our users, whether they own a basic feature phone or a high-end iPhone." SnapMyLife has experienced dramatic growth since its launch in April 2008. The site already has over 1 million unique visitors / month on the mobile web, with visitors from every country in the world, and over 250,000 registered users.

About SnapMyLife
SnapMyLife (http://www.snapmylife.com), a global mobile social media site, is the best way for consumers to share and view photos from around the world on their mobile phones. The site is optimized for viewing directly on mobile phones anduses sophisticated filtering technology to ensure a great experience for a wide range of audiences and advertisers. SnapMyLife is venture-backed and headquartered in Needham, Massachusetts.

Contact: David Chang, VP of Marketing, SnapMyLife, 781.444.1558 x221

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